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Website Visitor Profilling iReach Market Research has conducted numerous projects to understand website visitors and profiles; who is visiting, what they are trying to do and how do they rate the experience? We use a multi-phased methodology to research this area, starting with a website initiated - invitation or opt-in based survey amongst visitors to your website. Project options are available to benchmark user experience with competitor sites or a best in class peer group to analyse how your website compares to others to identify how to improve user experience and site performance. Deliverables include site improvement analysis including actionable recommendations on usability, visitor experience, content and functionality improvements. |
