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iReach Multibus iReach has developed a new appraoch to Omnibus surveys in Ireland. With a regular Omnibus survey, each participant is required to accept the lowest common dominator across the entire survey, so the insights you get are not an exact match to your requirements. With the new iReach Multibus™, we can extend the sample for each participant to obtain the unique insights needed. The iReach Multibus™ accesses a minimum sample of 200 Business Decision Makers and 1,000 adult Consumers aged 18 to 65+ years, nationally representative of the Irish population. A range of different clients can simultaneously access each iReach Multibus™ survey, either as a one-off exercise, or as part of an on-going tracking research programme, obtaining the cost benefits of a multi-client Omnibus with the unique insights of a custom research program. Monthly Omnibus Omnibus, The iReach Online Omnibus can deliver the key consumer and business insights into business needs in a rapid and cost effective way. Our approach is designed to give you the cost effective approach of an Omnibus, but with the insight and value add of a custom research project. Recent client project examples include;
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